10 Types of Men’s Swimwear Explained: Trunks, Boardshorts, Briefs, Jammers

Men’s swimwear looks simple until you’re trying to pick the right pair for your body, your activity, and your comfort level. The best style depends on what you’ll be doing in the water, how much coverage you want, and whether you prefer a loose short or a close fit. Below are 10 common types of […]
What Is PBT Fabric? The Complete Guide for Swimwear Brands

If you are manufacturing swimwear today, PBT fabric has likely crossed your radar. It has evolved into one of the most trusted materials in the industry , offering a level of durability and shape retention that traditional nylon blends often struggle to match. For brands focused on long-term quality, understanding PBT is no longer optional—it […]
Private Label vs. White Label Swimwear: What’s the Difference?

In the ever-evolving world of swimwear manufacturing, brands face a defining question before launching production: Should you choose a private label or a white label model? The distinction may seem subtle, yet it shapes everything—from design freedom and pricing strategy to brand identity and long-term scalability. Both approaches have changed the way swimwear collections reach […]
How to Make Swimwear More Chlorine-Resistant?

In today’s competitive swimwear market, longevity is synonymous with brand credibility. Chlorine-resistant swimwear not only reflects engineering excellence but also demonstrates a brand’s respect for its customers’ investment. Achieving that durability, however, is not a matter of chance—it begins with science and craftsmanship. The key lies in thoughtful fabric selection, advanced fiber treatments, and careful […]
What Is a Thong Bikini? (Complete Guide for Swimwear Brands)

In the world of swimwear fashion, few styles have sparked as much attention and confidence as the thong bikini. Once seen as a daring beachwear choice, it has evolved into a symbol of modern femininity, body positivity, and bold self-expression. Today, thong bikinis are not just a seasonal trend — they are an enduring favorite […]
How to Communicate Effectively with Overseas Swimwear Manufacturers?

Launching a swimwear line is an exhilarating venture. You have the designs, the brand vision, and the drive. But between your creative concept and a rack of sellable, high-quality swimsuits lies one of the most critical and often underestimated challenges: communicating effectively with your overseas manufacturer. Miscommunication is more than just a frustration; it’s a […]
10 Essential Bikini Styles for Your Next Bestselling Collection

The 2025 swimwear season celebrates diversity, individuality, and design innovation. From classic silhouettes to bold statement pieces, bikini styles are evolving to suit every mood, body, and market segment. For swimwear brands, understanding the most in-demand bikini styles means being ready for both retail trends and buyer expectations. Here are the top 10 bikini styles […]
How to Find the Best Swimwear Manufacturer for Your Brand (2025 Guide)

Finding the right manufacturing partner is one of the most critical steps in launching or scaling a successful swimwear brand. To find the best swimwear manufacturer, you need to look for a partner that provides quality materials, flexible MOQs, transparent pricing, and has proven experience in swimwear production. The process involves checking certifications, requesting samples […]
How to Price Your Swimwear Collection for Profit?

Setting the right price for your swimwear is the single most important factor in determining your brand’s profitability and long-term success. Price too low, and you leave money on the table and devalue your brand. Price too high, and you risk alienating customers and losing sales. So, how do you find that perfect sweet spot? […]
Sublimation vs. Heat Transfer: What’s the Best Printing Method for Your Custom Swimwear?

The thrill of creating a one-of-a-kind bikini or swimsuit is unmatched. You have the perfect pattern, the most vibrant colors, and a design that’s uniquely you. But how do you ensure that stunning design stays brilliant and feels amazing wear after wear? The secret lies in the printing method. When it comes to swimwear, not […]